This past week we saw Talk Fusion founder and CEO Bob Reina release two new pieces of content for the Huffington Post. Reina created Talk Fusion back in 2007 after accurately gauging just how important video marketing would become in the future. Reina’s work has become so prolific that he routinely contributes content to the Huffington Post in order to share his expertise. This last week the Huffington Post underwent their own branding change, renaming and refocusing under the new title ‘HuffPost’. Reina is a huge fan of innovation and brand marketing so he was quick to release a comment, coinciding with the release of his new articles.

 

 

Reina released two articles that coincided with the launch of the new HuffPost brand. His articles focused on marketing and thriving in the new digital age. If you head to the HuffPost then you’ll be able to see the articles under the headings: “Promoting with Purpose: How to Understand Your Audience” and “How to Thrive in a Society of Quitters“. Both of these articles are being shared, viewed, and commented on by thousands of readers around the world who are interested in advancing their careers in whatever field that they are chasing.

 

The HuffPost is focusing their new brand toward a concentrated goal: “telling the stories of people who have been left out of the conversation.” It’s easy to see why the HuffPost would be changing the way that they focus content in the new age of digital media. The HuffPost has been a stalwart provider of content for years and this change can only enhance their branding.

 

In fact, Reina was quick to comment on the HuffPost’s new branding focus. Reina stated, “I’m very pleased to see that this trending platform took a step back to hone in on the things that matter, such as culture and fulfillment, with the re-launch of their brand.” Reina’s a huge fan of innovation and never growing stale and comfortable in your shoes. Reina’s own Talk Fusion is looking to grow in the biggest way after a successful 2016 that saw them make several huge strides.